The future of Chanel's iconic No.5 fragrance could be at risk, following revelations that it breakes new EU regulations regarding its use of potentially allergy-inducing tree moss. Miss Dior, Guerlain's Shalimar and Thierry Mugler's Angel also feature the substance, which scientists want to restrict in a move which is set to cause panic in the perfume industry.
"Chanel No.5 has never done any harm to anyone," said Sylvie Jourdet of the French perfumiers' society. "It is the death of perfume if this continues. The more you use natural ingredients, the more there is a risk of allergies. Lemon, jasmine and bergamot all contain allergenic."
According to The Times, scientists also want to restrict the use of 12 substances to 0.01 per cent of the product. These include citral, found in lemon and tangerine oils; coumarin, found in tonka beans; and eugenol, a component of rose oil.
The European Commission says that it has no current plans to ban these fragrances, but is nevertheless consulting the industry and consumer groups.
The European Commission says that it has no current plans to ban these fragrances, but is nevertheless consulting the industry and consumer groups.
"This proposed change in the rules on certain potentially allergenic ingredients poses a real problem for the entire industry," a spokesperson for the brand told us. "But that is exactly what our nose is for: to use his talents to comply with regulatory obligations and at the same time preserve the olfactory qualities of the perfumes."
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